Objective

  • Visualize the GTM Engine platform’s core processes and algorithms through a modern, intuitive UI.
  • Create a design language adaptable for both interface use and animated storytelling..
Approach

  • Designed over 50 unique UX/UI screens to demonstrate the platform’s functionality and workflow.
  • Developed wireframes, interactive layouts, and motion-ready components for animation handoff.
Outcomes

  • Delivered a cohesive visual system combining UX clarity with motion storytelling in 3 videos.